Jul 31, 2022
In TV& Film Forum
We started by looking for commonalities among SEO Specialist job descriptions on popular hiring portals. This wasn’t a scientific process by any means; we did it by eye. Then we created a survey based on those patterns and sent it to 20 SEO hiring managers. 15 replied. The survey was split into two sections: Responsibilities Skills and requirements Let’s take a closer look at the responses. Responsibilities In this section, we presented SEO hiring managers with 19 of the most common responsibilities from SEO Specialist job descriptions. Then we asked whether or not each of these would be a day-to-day responsibility for their ‘SEO Specialist’. Here are the results. The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results. To no one’s surprise, standard SEO duties like keyword research, on-page SEO and technical SEO are part of the expected day-to-day responsibilities. So are other key tasks like collaborating with other teams (especially content teams), reporting, presenting SEO strategies and recommendations to internal/external stakeholders, and developing new SEO tests. Keeping up-to-date with the latest industry news and trends is also an expected part of the job. However, SEO specialists are not expected to create content and build links. Of course, we didn’t presume to know everything so we added a question: Are there other roles and responsibilities you’d like to add that aren’t on this list? While a couple of people gave more specific examples of responsibilities, I thought this answer from Jessica Levenson was worth highlighting: Honestly, it’s a skillset. I want someone that is curious. They don’t have to have all the skills, they have to be willing to learn and be perpetually curious. Jessica Levenson Jessica Levenson, Head of Digital Strategy & SEO Oracle NetSuite Skills and requirements In this section, we presented the SEO hiring managers with 15 of the most common skills and requirements from SEO Specialist job descriptions. We then asked if these skills were very important, somewhat important or not important to them if they were hiring a ‘SEO Specialist’. Here are the results.