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shermin sathi
Apr 10, 2022
In TV& Film Forum
Slows down for most creative, marketing and digital agencies. Offering a flexible and fully customizable newsletter is a great way to minimize churn and retain accounts when you need them most. According to uplers research, 47% of agencies are experiencing a reduction in new business leads as a result of covid. When acquiring new accounts becomes increasingly difficult, customer retention becomes a primary concern for agencies. The cost of closing and creating a new agency account is about 4 times higher than renewing a contract and keeping an existing client on board, as the ceo of proposify explains, kyle racki, in this video about customer retention strategies. Personalized newsletters: easier than ever for agencies A personalized newsletter, with your client's style and branding, is a great way to show how much you value their relationship and understand their company mailing list unique needs. As a technology designed by marketing agencies for marketing agencies, campaign monitor recognizes the importance of these types of special gestures and unique offers. And we also understand the importance of knowing how to create email marketing templates quickly and at scale. That's why we're excited to unveil our new brand models tool within the campaign monitor platform. New capability will make it easier than ever for agencies to treat their clients to engaging personalized newsletters that look good and deliver results. Whether your store only serves a handful of customers or a few hundred, the brand template tool simplifies the production process for your team. It guides you step-by-step to create email marketing templates that look great and fit perfectly with each client's brand. You will be able to effortlessly apply themes, color schemes, logos, etc. The flexibility of this feature gives you multiple options to improve your customer experience and results. If you typically use a hands-on approach where you handle most or all of their email marketing, the tool is intuitive for you
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shermin sathi

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